Bespoke dementia training for organisations

GM Building and Property Services Limited can offer bespoke Dementia Training and Development for your staff. We can offer training for both small and large groups depending on your requirements. Our experienced Trainers consist of:

Linda Pascall – Registered Nurse and Midwife, qualified Nurse Teacher and fitness to practice panellist for the Nursing and Midwifery council (England, Scotland, NI and Wales). As an experienced Nurse Leader, most recently Associate Director of Nursing, a comprehensive experience in operational management, delivering education and service improvement working with a range of staff – nursing, medical and support staff. Significant expertise in workforce planning, development of competency frameworks and enhancing patient experience.

Estelle Greenwood – Director, Projects and Events Manager with previous history of working within the NHS for over 10 years for the Chief Executive and within Patient Experience, previous Management Consultancy and Events Management within the Training Industry for over 15 years. Trained by the Kings Fund in Creating Dementia Friendly Environments and currently working for own construction company (GM Building and Property Services) who can provide all aspects of building and construction, with expert experience of the health sector.


Precious Minds programme

precious-minds-logo-smallWe also offer the unique Precious minds programme that helps children to overcome their fear of dementia. It is delivered by our team using games, arts and crafts. By reducing the stress of visiting a relative who has dementia, children are more confident to communicate and interact with them.

Download the brochure


Bespoke dementia training events

GM Building will support you in creating a bespoke dementia training event suitable to your organisation’s needs and can provide a venue if required. We believe in creating real life everyday situations that happen in the workplace or community we live in. We aim to change the way people think and emotionally engage with people with dementia and their families to ensure they are given the best possible care.

For further information and prices contact Estelle Greenwood – [email protected]
07976893205. If you would like us to come and visit your organisation to discuss in more detail then we would be happy to do this.


Dementia friendly environments

It’s important for us to understand how the environment can affect people. We call this “How everyone matters” and you’ll find it explained in more detail below together with an explanation of dementia friendly environments.

Being admitted to a hospital, care home or support facility can be a frightening experience and may cause agitation, disorientation and distress. Anxiety is also increased due to unfamiliar surroundings. Patients may: –

  • be confused in unfamiliar environment
  • become restless and distracted
  • have difficulty seeing handrails, toilet seats or doors
  • avoid stepping on shadows or coloured strips on flooring (looks like change of level)
  • resist walking on shiny flooring (looks wet or slippery)
  • have a reduced tolerance for sound and feel anxious with unfamiliar noises
  • feel curious and want to walk around

What is a Dementia Friendly Environment?

inside-area-dementia-wardA dementia friendly environment is one that is designed to be simple and safe for people with dementia to move around in. By making the surroundings more comfortable it promotes independence, reduces frustration and makes the whole experience calmer for patients and their families.


800,000 people have dementia in the UK. Over the next fifteen years that figure is expected to rise by 38%. 60% of all acute beds are occupied by someone over the age of 65 and 40% of those have dementia.
With a diagnosis of 1 in 88 people in the UK having dementia this will affect everyone at some point of their lives, whether it is a relative, friend or carer. No two people will have the same symptoms and diagnosis of dementia can be difficult particularly when it’s in its initial stages. There are over 17,000 younger people under the age of 65 in the UK who have dementia and therefore it is imperative that we start to help create environments for new and existing generations will relate to.
The ability to change how we look after families coping with this diagnosis is crucial and the re-design of acute and intermediate care settings supports this theory.

How do we choose an environmental theme?

Choosing a theme that everyone will understand is important. At GM Building and Property Services Limited our Project Managers will visit your organisation and design an innovative and bespoke environment suitable for patients with dementia, stroke and palliative care needs.

Both our Project Managers have been trained by the Kings Fund and hold between them 47 years’ experience of working within the NHS and 35 years of project management experience. The construction manager has 25 years’ experience in construction and property services.

Extensive research has been undertaken to achieve the best possible environment for these patients and we are committed to refining the way vulnerable adults are cared for in making their stay in hospitals and community facilities as stress free as possible.

The importance of the Environment

As individuals experience dementia differently the guidelines are designed to make sure that no one with dementia would be unnecessarily disabled by any features in a dementia friendly space.

Our aim

Our aim is to reduce the disorientation and frustration of patients by providing them with a more homely and welcoming experience when they are brought into an unfamiliar environment.

Our improvements include changing décor to make individual bays on wards distinctive and easily recognisable to the patient; swapping white fixtures and fittings in bathrooms for coloured ones to help with depth perception and revamping nursing stations to enable nurses to care more effectively for patients, provide orientation clocks which depict different versions of time (12 hour, 24 hour, clock face and digital) including rotating pictures of seasons and personalised welcoming greetings. Extending existing buildings, with a conservatory or garden, for patients and their families to enjoy helping to reduce anxiety and promote stimulation.

Activity and dining areas can be created to provide a space where patients can take part in activities designed to help with memory and creativity, such as reminiscence and music therapy as well as memory pods in the design of cinema screens, 1950’s & 1970’s style living room scenes etc whereby patients and their relatives will be able to go and watch movies from their genre.

dementia-home-building-contractorUsing bed board pictures that the patients chooses when they arrive, which is then placed above their bed so they can identify their own space e.g this may be a picture of a dog, car, hobby or similar.

Using brighter lighting to help prevent shadows appearing which causes confusion and can be frightening. On all of the wards designed we have laminate style flooring and removed any blue coloured flooring so it did not appear like water. Contrasting the colour of the floor to your walls to help with steps or stairs. Dementia can affect how an individual can distinguish colours.

Using contrasting colours especially for toilet seats or chairs, can help someone with dementia to find these places safely. Consider removing mirrors as sometimes a person with dementia may not recognise themselves, leading to confusion and alarm. Use visual aids to help someone with dementia to navigate around the home makes it easier for them to stay in their own environment.

Our objectives

  • Support our clients’ vision and values
  • Understand the complex, physical, mental health, emotional and spiritual needs of a person with dementia
  • Ensure a person-centred approach that respects the individual and the things that matter to them and their families
  • To commit to create an environment that is adapted for vulnerable adults and that maintains safety and maximises well-being.

For further information or a no obligation free consultation contact our office on 0121 384 8300 or use the direct contact details below:

Estelle Greenwood – Project Manager – 07976893205
[email protected]

Paul Scott – Project Manager – 07947787938
[email protected]

Lucas Greenwood – Director – 07774903794
[email protected]

Meet the team

Estelle GreenwoodEstelle Greenwood

Project manager

Estelle’s early years were in Admin Management, Management Consultancy and Events Management supporting blue chip companies with training and development and reward and recognition. Having worked in Las Vegas and in the UK at national hunt race courses, hosting hospitality events such as Cheltenham, Aintree, Ascot, Haydock park, York Ebor etc this where her excellence for communication, detail and project management started.

After 15 years, Estelle went on to work for a Diamond and Mineral Exploration Company setting up all admin management, systems and processes, communicating with Government officials in Liberia and supporting the company until placing it onto the stock market in 2008. Estelle then joined the NHS in October 2008 as Executive Assistant to the Chair and Chief Executive of Sandwell and West Birmingham NHS Trust and gained extensive experience of being in a hospital environment. This is where Paul and Estelle first met and started working together.

After winning a bid from the Kings Fund in 2013, Estelle’s strengths and passion then led her into creating Dementia Friendly Environments to help support the patients and their families. Her knowledge of patient experience and working closely alongside the Trust Board Team, helped develop a bespoke design for the Trust and integrated this across 26 wards at City, Sandwell and Rowley Regis Hospital. Estelle is committed to refining the way vulnerable adults are cared for and making their stay in hospitals and community facilities as stress free as possible.

sylvia cowleard beeches training

Sylvia Cowleard

Sylvia has been providing training and HR support to the care sector for over twenty years, devising and delivering creative, interactive and experience led programmes of training to effect positive change of practice within the care setting.
In addition to delivering sessions in a training room, Sylvia has coached and mentored carers and home managers, working alongside them to ensure best practice. She has first-hand experience as a carer enabling her to relate to different perspectives of care.
Sylvia has experience of working with a variety of organisations including local authorities, private and independent organisations and charities such as Hampshire County Council, London Boroughs of Lewisham and Barnet, Abbeyfield Society, Dementia Pathfinders, Support in Dementia and Dementia UK.
Sylvia can be reached at

paul-scottPaul Scott

Project Manager

Paul works alongside Estelle to manage the varied projects that we embark upon and has a wealth of experience to call upon.